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Andrew Herendeen

Readable Technical Content: Typography, Accessibility, and SEO for Dev Docs


Clear writing is a force multiplier. This post distills the rules I follow when producing guides, docs, and blog posts for technical audiences.

Structure

  • Start with the problem and the expected outcome.
  • Use short headings and a table of contents for long posts.

Typography & readability

  • Prefer shorter paragraphs and monospace for inline code.
  • Use accessible color contrast and increase line-height for long reads.

SEO & discoverability

  • Write a concise meta description (120–160 chars) and use semantic headings.
  • Add example-rich snippets and structured data when useful.

Quick checklist for publishing

  • Title: clear, actionable, and unique
  • Meta description: 120–160 characters with target keywords
  • Add image frontmatter for social previews (1200×630px)
  • Add tags and a canonical URL

Publishing workflow

  • Use small commits, preview builds, and checklist-driven publishing (images, alt text, tags).

Example: Turning a doc into a checklist

  • Draft the problem statement, outcomes, and a 5-step implementation checklist.
  • Add code/command snippets and a short verification section (what success looks like).

This simple structure makes technical posts more actionable for readers.

If you’d like, I can convert your existing typography post into a checklist + live examples tailored to this site’s styles.

Want a writing review or editable checklist? Contact me to discuss a short copy-optimization engagement.